On March 25, 2022, Plume, the first and largest transgender care provider, is launching its third annual HRT Access Fund fundraiser to promote access to gender-affirming hormone treatment (GAHT, sometimes called HRT). The fundraiser aims to raise $24,000 in 24 hours by hosting a TikTok-a-Thon with musical guests and transgender TikTok personalities, as well as collaborating with trans-led organizations Point of Pride and #YouAreEssential. Audience members can donate to support the fundraiser at https://bit.ly/24HRSfor24K.

Plume provides safe, expert, and affirming hormone replacement therapy through the convenience of a smartphone guided by a team that is mostly trans themselves. Plume’s HRT Access Fund provides annual grants to transgender people who want to use hormones as part of their transition. New applications open mid-May 2022, and recipients will be notified in Fall 2022 of their acceptance. 100% of funds raised through the Fund will go directly to a trans person’s care. Each recipient gets 12 months of free, gender-affirming care, including telemedical visits, lab work, any medical letters needed related to transition, and prescription cost coverage.

TikTok star Mercury Stardust (she/her) is excited to assist Plume in reaching as many people in need as possible with her 24hrs for $24k TikTok-a-Thon! Mercury is a Professional Home Maintenance Technician, burlesque performer, and award-winning activist. Known widely as the “Trans Handy Ma’am,” her unique brand of compassionate education in the Home Repair space has earned her internet fame. With over 1.7 million followers on TikTok, Mercury spreads DIY knowledge with love. She says it is her mission to help as many people in the community as possible who might not otherwise receive the care they need.

The fundraiser’s community partners are Point of Pride and #YouAreEssential. Point of Pride is a trans-led nonprofit dedicated to providing resources to underserved trans youth and adults. #YouAreEssential is a Black trans-led organization that raises funds in support of Black trans lives, some of the most vulnerable within the trans community.

“Gender-affirming healthcare saves lives,” said Dr. Jerrica Kirkley (she/her), co-founder of Plume. “Our shared goal with the HRT Access Fund is to lower barriers to care and help make the individual’s gender journey accessible, affordable and affirming. With rampant anti-trans legislation, access to affirming clinics has become increasingly difficult and stigmatizing. We look forward to continued partnership with Point of Pride and #YouAreEssential to raise funds and spread the word to our most vulnerable community members.”

More information is available at https://getplume.co/hrt-access-fund.